Casa SEAT
Car Configurator
Casa SEAT is the flagship store of SEAT, located in the heart of Barcelona. A place to explore the future of mobility, inspired by new technology, design, and creativity.
Working with C14, our task was to design an immersive configurator experience in a retail environment. We developed a two-screen system where users could design their dream car and interact with it via a large LED screen. A scalable solution to be deployed in SEAT dealerships worldwide.
Client C14 (DDB)
Year 2019
Type Product Design, Interaction Design
Role UI/UX Design
