Smuus
The smoothie for bread
Smuus is a product that takes the marmalade concept and, well, shakes it up and brings something new and smooth to mix. Launched in 2017 as a healthy, spreadable alternative, it is currently stocked in german supermarkets and their online store.
Working with the talented team at MAYD Hamburg, we created the identity and launched the brand. We wanted to convey simplicity, purity, and natural goodness. A handmade, artisanal approach that lets the colourful range speak for itself.
Client MAYD Studio
Year 2017
Web smuss.com
Type Brand launch
Role Illustration, Art Direction
